The growing popularity of online ordering platforms is shifting competition outward from the convenience store industry, to include companies like DoorDash and Amazon. That’s why convenience stores need an app with a comprehensive digital strategy.
In fact, as transactions and customer interactions have become more digitized, a recent report showed that as many as eighty-five percent of loyalty program members want to use those programs through their smartphones.
In this webinar we’ll cover several considerations when launching your brand’s mobile app, including:
- How to crush the mobile ordering experience
- Using your loyalty program and messaging capabilities to your best advantage
- Why customers like apps offering in-app payment capabilities