Using AI and Menu Clustering to Reach Guests

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It’s widely known that guests respond more readily to offers that are relevant to their buying habits, but identifying the right offers used to be time consuming and cumbersome.

Today, cutting-edge marketers can use AI to practice menu clustering: a method of identifying guest behavior in menu engagement – who buys combos, who stops in for just a drink, who is vegetarian, and so on – according to data collected from the brand’s most loyal guests. Menu clustering enables more targeted and ultimately more successful campaigns and promotions.

In this webinar, we'll share: 

  • The technology behind menu clustering
  • How menu clustering can enhance your marketing efforts
  • The success brands piloting this technology have seen
 
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Revolutionize your campaigns.
Learn how AI is redefining loyalty marketing.

Today's leading brands are using artificial intelligence to segment guests effectively, predict consumer behavior, and tailor one-to-one communications that drive individual actions.