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Touchdown! This Year’s Best Super Bowl Campaigns

Some people watch the Super Bowl for the commercials, and some for the game -- we’re watching it this year to declare a winner for the restaurant industry.  This is the first year with Pizza Hut as the official pizza delivery of the NFL, and Burger King not only has its first Super Bowl ad in the past 12 years but has also partnered with Door Dash to run a mystery box promotion.  There’s going to be a lot to unpack long after the Vince Lombardi trophy is given out on the field. In this free 30-minute webinar, you will hear from presenter Jessica Shelcusky who will provide an overview of what different brands did in the lead up to the big game and who has come out the winner.

Here are a few of the insights you'll take away from this presentation:

  • Overview of the innovative campaigns used around the big game
  • The winners and losers of this year’s Super Bowl
  • How you can take what they’ve done and apply to your own brand

You won’t want to miss this opportunity to see what you can learn from the innovative campaigns scoring touchdowns this year.

 
 
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Loyalty programs deliver outstanding financial returns by motivating guests to visit more often and spend more with each visit.

 

However, one loyalty program style does not necessarily work for all restaurant brands and service types. Learn about a variety of different programs to find the right fit for your brand.