Touchdown! This Year’s Best Super Bowl Campaigns

Some people watch the Super Bowl for the commercials, and some for the game -- we’re watching it this year to declare a winner for the restaurant industry.  This is the first year with Pizza Hut as the official pizza delivery of the NFL, and Burger King not only has its first Super Bowl ad in the past 12 years but has also partnered with Door Dash to run a mystery box promotion.  There’s going to be a lot to unpack long after the Vince Lombardi trophy is given out on the field. In this free 30-minute webinar, you will hear from presenter Jessica Shelcusky who will provide an overview of what different brands did in the lead up to the big game and who has come out the winner.

Here are a few of the insights you'll take away from this presentation:

  • Overview of the innovative campaigns used around the big game
  • The winners and losers of this year’s Super Bowl
  • How you can take what they’ve done and apply to your own brand

You won’t want to miss this opportunity to see what you can learn from the innovative campaigns scoring touchdowns this year.

 
 
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Check out this on-demand webinar
Why Brands Like Panera are Winning Big With Subscriptions

Subscriptions are everywhere you turn – from streaming video platforms to pet and beauty supplies.  As consumers have become used to interacting with subscriptions in nearly every aspect of their daily lives, restaurants too have a great opportunity to capitalize on this trend.

 

Watch this webinar to learn more about how subscriptions helped Panera see visit frequency growth of more than 200% and a 70% increase in food attachment - and how you can too.