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Paytronix Mobile Platform and Campaign Tools Drive Growth Trajectory

While the original Tavern in the Square restaurant catered to a hip, young bar crowd, the newer suburban restaurants attract more young professionals, ages 25 to 35. Although the restaurants were rebranded with a new look and feel that better expressed the restaurants’ role as a casual dining chain with a sports bar element, the group also needed to go beyond a cosmetic facelift and adopt a marketing strategy personalized to the individual guest.  

| Tavern in the Square Case Study
Convenience is the new currency
How decreasing friction increases profits

This ebook examines the ways that brands can improve the convenience of their shopping experience in order to increase customer loyalty, visits, and spend. Do you want a clear roadmap for both surviving and thriving?