Industry trends, expert insights, and customer success stories at PXUX 2021 // REGISTER TODAY

Segmentation Success: Predicting Customer Behavior

LTOE

The ability to communicate directly with customers is a huge advantage that comes with loyalty; but there is no guarantee all those messages are being read. Then comes the message itself: is it resonating? Does the offer inside make sense for the customer receiving it?

Join Data Insights Strategist Heidi Boucher for a deep dive into predictive scoring. This webinar explores means of predicting customer behavior to avoid ineffective campaigns and cannibalization while maximizing incremental visits and spend.

Plus, get a sneak preview of Paytronix’ newest predictive scoring model.

 

 

 
Are You Keeping Your Loyal Guests Active?
Download your copy today.

How well is your brand keeping your most loyal guests engaged? This data brief focuses on measuring member activity and provides benchmarks for monthly active users so you can determine how your brand is performing against industry standards. You’ll learn more about determining your loyalty program's impact, evaluating the effectiveness of program, and tips for improving activity with a few key strategies.