Our Annual Online Ordering Report Is Now Available - Download Here!

Order to Eat Tracker® - June 2021

Read this month's issue for insights into guests' spending habits when ordering online.

OTE June 2021 Hero

The Order To Eat Tracker®, a PYMNTS and Paytronix collaboration, is a monthly report that examines the evolving restaurant space. The report highlights how fast food, fast-casual and QSR establishments are embracing technology, enhancing loyalty offerings and working with aggregated service providers to offer more seamless in-house and delivery ordering experiences and improve customer engagement.

INSIDE THE JUNE TRACKER

  • A look at how drive-thrus have become the key to boosting QSR sales and what operators are doing to add lanes and ordering innovations to meet consumers’ evolving needs

  • An interview with John Isbell, vice president of learning and development at Chicago-based QSR Portillo’s, on how restaurants can use drive-thru sales and mobile ordering innovations to stay afloat and plan for the future as their physical operations get back on track

  • An in-depth examination of how drive-thrus made a comeback and acted as a lifeline for the QSR space during the pandemic
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OO Report 2023 Hero
Explore how digital ordering has evolved in the new 2023 Online Ordering Report
Full of valuable insights for any brand with an online presence, the 2023 Online Ordering Report explores industry trends across the digital landscape, with a focus on sales, guest experience, fulfillment methods and guest retention. Key trends analyzed include:
  • 30.7% digital orders as a percentage of total orders 
  • 11.3% average increase in digital order price 
  • 35% percent more loyalty members on average use first-party ordering vs. third-party ordering
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