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Keep Your Cool This Gift Card Season

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It may be hot outside, but that doesn’t mean you need to break a sweat when thinking about gift card season.  Over 70% of adults say that they will purchase at least one gift card to give as a gift during the holidays, and 34% of those gift cards will be for restaurants.  Now is the time to make sure you are set with a gift card provider and a plan to make the most of this peak gift card season since it will be here before you know it!

You’ll leave this presentation with more information on:

  • Why you should be thinking about gift cards now
  • 10 things to consider before switching providers
  • Comp cards vs gift cards

Don’t miss out on this opportunity to cross an item off your to-do list and make sure you are ready to go by November.

 
Are You Keeping Your Loyal Guests Active?
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How well is your brand keeping your most loyal guests engaged? This data brief focuses on measuring member activity and provides benchmarks for monthly active users so you can determine how your brand is performing against industry standards. You’ll learn more about determining your loyalty program's impact, evaluating the effectiveness of program, and tips for improving activity with a few key strategies.