Why Cannibals Are Killing Your Email Marketing ROI

When customers respond to an email campaign, is each response worth the same to your company? Probably not.

You'll end up motivating incremental spending from some subscribers while unnecessarily providing discounts for others who would happily pay full-price! Yet brands still send the same email message and offer to every subscriber they can reach.

Download the latest Paytronix Research Brief, and stop cannibalizing full-priced sales.

 
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Why Brands Like Panera are Winning Big With Subscriptions

Subscriptions are everywhere you turn – from streaming video platforms to pet and beauty supplies.  As consumers have become used to interacting with subscriptions in nearly every aspect of their daily lives, restaurants too have a great opportunity to capitalize on this trend.

 

Watch this webinar to learn more about how subscriptions helped Panera see visit frequency growth of more than 200% and a 70% increase in food attachment - and how you can too.