September 18 - 19 2019 | Denver, CO

A truly unique experience.

At this fifth annual PXUX, you’ll join a group of likeminded people who are focused on optimizing the guest journey to enhance customer retention and deliver high impact in the restaurant and c-store industries.  

This one-of-a-kind event provides opportunities to gain valuable insights from peers and industry experts. You’ll learn about recent and future innovations and get to have your voice heard. The Paytronix team looks forward to sharing knowledge and hearing your feedback.  

Don’t miss out on this unique event. You are guaranteed to walk away with new ideas that you can implement immediately. Ready to register?

“What better way to learn than to get together in a room with your peers and folks who have amazing intelligence around CRM marketing and loyalty platforms? It’s an invaluable experience.”

Jennifer Brinker
VP of Marketing, Bruster’s Real Ice Cream

“It’s been so great attending PXUX. I’ve been able to meet so many different people, all with really creative and innovative minds. Being able to hear what everybody else is doing and what we’re going to be able to do moving forward is so exciting.”

Rachel Robinson
Marketing Manager, California Pizza Kitchen
Speakers.

Check back often, we will be announcing more exciting speakers frequently.

Beverly Jackson

VP, Social Marketing & Content Strategy, MGM Resorts International

Beverly Jackson is the VP, Social Marketing & Content Strategy for MGM Resorts International, one of the world's leading global entertainment & hospitality companies, operating a portfolio of destination resort brands including Aria, Bellagio, MGM Grand, Park MGM and T-Mobile Arena. In this role, Beverly champions the company as an engaging and leading brand through storytelling across multiple media platforms and networks by setting the strategy and driving production of compelling content. Beverly has a passion for mobile innovation and immersive content development while working for some of the world's most iconic brands.

In 2019, Be Digable named Beverly as one of their "Four Female Executives You Need to Be Following On Social Media." Beverly was featured on Top Rank Marketing's Behind the Marketing Curtain series and revered for her strategic abilities by the Digital Marketing Institute. She was named one of the Content Marketer of the Year 2018 finalists by the Content Marketing Institute.

Beverly has spoken at various conferences and expos across the country including the EQ Learning Lab "Women Empowering Women" at SXSW 2019, the Social Media Strategies Summit, and Brand Innovators Austin 2017. She is a member of Twitter Global Influence Board as well as the Skyword Customer Advisory Board, and served on the Advisor Board for the iMedia Brand Summit 2018. Beverly and her work have been featured by several publications including Mashable, Girls Who Rock, AdAge, and Skyword.

Prior to her work at MGM Resorts, Beverly served as the Global Head of Social Marketing for Yahoo, Inc., and created the award-winning social media program for the GRAMMY Awards. Beverly holds a master's degree from Baruch College/CUNY in New York and a BS from Howard University in Washington, DC.

John Shea

Chief Marketing Officer, Jimmy John's

John Shea

Chief Marketing Officer, Jimmy John's

Mr. Shea oversees all marketing activity for the 2,800+ store chain Jimmy John’s. Prior to Jimmy John’s, Mr. Shea spent twelve years in marketing at PepsiCo, holding progressive brand management and marketing positions during that time. Most notably, he was Head of Global Marketing for Gatorade, responsible for the brand’s strategic vision, brand management, consumer engagement and sports partnerships around the world. 

Devin Burns

Director of Marketing, National Coney Island

Devin Burns

Director of Marketing, National Coney Island

A native of Detroit, Devin started her career at National Coney Island at the age of 15 and knew this is where she belonged! Devin takes on everything from outbound marketing to instilling the brand message with new employees. An avid story-teller, her presentation is sure to inspire at this year’s event. A trip to PXUX isn’t complete without meeting Devin.

Anita Bichsel

Marketing Manager, MFA Oil Company

Anita Bichsel

Marketing Manager, MFA Oil Company

Anita Bichsel is the Marketing Manager for Break Time convenience stores, a division of MFA Oil Company. Her focus is primarily loyalty, digital, and brand management. With a solid background in marketing to convenience stores both in B2B and B2C capacities, Anita’s perspective on customer experience was valuable to the unique composition of Break Time’s loyalty program. Under her direction, MyTime Rewards has achieved 40% penetration within the first two years of launch. Anita has also achieved regional notoriety for her fantasy football prowess—narrowly missing a 3-peat league championship last year.

Adam Golomb

Chief Marketing Officer, Primanti Bros.

Adam Golomb

Chief Marketing Officer, Primanti Bros.

As Chief Marketing Officer for Primanti Brothers Restaurants, Adam is responsible for leading the overall development and execution of marketing, concept, and menu strategies for the iconic restaurant chain. Most recently Adam was in various marketing roles with Giant Eagle including running their $1 billion gift card marketplace. Prior to joining Giant Eagle, he led marketing for Eat’n Park Restaurants. 

Mo Asgari

Mo Asgari, President MonkeySoft Solutions Inc.

Mo Asgari

Mo Asgari, President MonkeySoft Solutions Inc.

Mo Asgari is responsible for Monkey Group’s day-to-day operations, including technology, sales and operations teams, growth initiatives, and investment in strategic alliances. As part of his duties, he directs technology and operational innovation within MonkeyMedia Software. A technologist with 30 years experience, Mo enables the organization to anticipate, shape, and lead major off-premise trends within the foodservice industry.

Erin Corcoran

Director of Technology, Mendocino Farms

Erin Corcoran

Director of Technology, Mendocino Farms

As the Director of Technology for Mendocino Farms, Erin focuses on integrating new technology aimed at improving the experience for both team members and guests. She recently led the team responsible for the roll-out of online ordering, which was the first step in giving Mendo’s guests a truly digital experience. In order to further bridge digital initiatives with the in-store guest experience, she is currently partnering with the marketing team to roll out a mobile app and loyalty program that aligns with the brand’s core values and experience. Prior to Mendocino Farms, Erin led digital and analytical innovation at a variety of companies, most recently at Sweetgreen.

Riki Swindler

Sr. Director of Marketing, Mendocino Farms

Riki Swindler

Sr. Director of Marketing, Mendocino Farms

Riki oversees marketing for Mendocino Farms and its 28 locations across California and now Texas! Mendo's approach to marketing is rooted in building meaningful relationships, and creating Directors of Marketing out of locals in the neighborhoods they inhabit. She's currently collaborating with technology to identify and build how to scale that approach in an app and loyalty program. Prior to joining Mendo, Riki honed her consumer marketing skills at Sweetgreen and ESPN, working on everything from brand building, to social media, to performance marketing, to customer experience.

Brian Buck

National Coney Island

Brian Buck

National Coney Island

Andrew Robbins

Cofounder and President

Andrew Robbins

Cofounder and President

Be the among the first to preview the future of Paytronix as Andrew shares our product vision and invites you to join us on an exciting journey into 2020 and beyond. With degrees from Harvard, MIT and Princeton, Andrew has a brain you will want to pick!

Joel Udwin

Product Manager

Joel Udwin

Product Manager

Joel creates transformational tools that elevate the guest experience. His go getter attitude and outlandish ideas make Joel an invaluable product management team lead. He can be found on IMDB for his short role as a news interviewee in “Deterrence.” 

Lee Barnes

Head of Data Insights

Lee Barnes

Head of Data Insights

Lee is a bona-fide data genius. He will share the key performance indicators and benchmarks you'll need to successfully manage your program and stand out above your competitors. Be prepared to learn when you listen to Lee!

Matt D'Arbeloff

Cofounder

Matt D'Arbeloff

Cofounder

Partnering with Paytronix starts with a chat with Matt. Prior to discovering Paytronix in 2001, a host of finance-related positions prepped him for success. The best highly accident-prone story teller ever, Matt loves spending time with his family.

Dave Taylor

C-Store Domain Product Manager

Dave Taylor

C-Store Domain Product Manager

Dave drives new and innovative features for convenience store customers. He is currently working on climbing all 48 of the New Hampshire 4,000 foot mountains.

Matthew Roser

Restaurant Domain Product Manager

Matthew Roser

Restaurant Domain Product Manager

Matt spends his days collaborating with Restaurant brands to create exceptional guest experiences. He loves bringing the customer's voice to Paytronix's Engineering team to deliver best-in-class features to market. Outside of work he enjoys spending time with his two young children and exploring Boston's live music scene.

Tim Ridgely

Head of Order & Delivery

Tim Ridgely

Head of Order & Delivery

A self-taught computer engineer, Tim has been developing technology solutions since the age of 12. Tim attended Case Western Reserve University in Cleveland, Ohio, where he earned his bachelor’s in business management. Tim later created Open Dining Network, an online ordering solution for restaurants. For nearly 10 years, he has been working in the restaurant technology industry, specializing in the off-premise space. In his free time, Tim enjoys spending time with his two boys, competing in local trivia tournaments, and singing at karaoke.

Christina Hurley

Data Insights Strategist

Christina Hurley

Data Insights Strategist

Christina is a restaurant loyalty expert. She's been working with and learning from her restaurant clients for close to 20 years. Her work passion is helping clients build campaigns to optimize the member experience and minimize discounts. She is an avid Clemson Tiger and Colorado Buffalo fan - colleges that both of her daughters attend!

Tara Adams

Platform Product Manager

Tara Adams

Platform Product Manager

Leveraging the suite of service tools in the Paytronix portal, Tara provides data driven insights to clients that allow them to create more loyal guests.

Agenda.
This is subject to change.
Day 1 - Sept 18
07:00 am - 10:00 pm
Day 2 - Sept 19
07:00 am - 04:00 pm
6 a.m. Rise and Shine - It's Exercise Time
7 a.m. Breakfast and Badge Pickup
8 a.m. Welcome to PXUX!
8:30 a.m. Your Viewpoint
9:30 a.m. Customer Story: Adam Golomb, CMO, Primanti Brothers
10:15 a.m. Morning Break
10:30 a.m. PaytroNEXT
12 p.m. Lunch
1 p.m. Customer Story: Erin Corcoran, Director of Technology & Riki Swindler, Sr. Director of Marketing, Mendocino Farms
1:45 p.m. Creating a “Top of Mind” Brand
2:30 p.m. Afternoon Break
2:45 p.m. Customer Story: Anita Bichsel, Marketing Manager, MFA Break Time
3:30 p.m. Off-Premise Profit Centers with Mo Asgari, President, MonkeySoft Solutions Inc.
4:15 p.m. The Rise of Machines: Machine Learning from Up Top
6 p.m. Rockin' 80s Murder Mystery Bash (bring your neon!)
6 a.m. Rise and Shine - It's Day 2
7 a.m. Breakfast
8:15 a.m. Life’s Up Top Moments & Your Guests’ Experience
9 a.m. Customer Story: Devin Burns, Director of Marketing, National Coney Island and Brian Buck, CIO, National Coney Island
9:30 a.m. Campaigns That Make You Say "Up Top!"
10 a.m. Morning Break
10:15 a.m. Idea Exchange
11 a.m. Keynote Speaker: Capture Attention with Content to Drive Sales, Beverly Jackson, VP Social Marketing & Content Strategy, MGM Resorts International
12 p.m. Lunch
1 p.m. Customer Story: John Shea, CMO, Jimmy John's
1:45 p.m. Platform Deep Dive
2:30 p.m. Beyond Up Top
3:15 p.m - 4 p.m. Wrap-up
Incredible venue.

The Born Hotel is the perfect location for gathering, exploring Denver, and having fun. Offering modern alpine luxury, the hotel is a stone’s throw from Union Station, downtown shops, and culinary hotspots. Please note that rooms will be allocated on a first-come, first-served basis. A discount code will be included in your registration confirmation email. The room block closes on Monday, August 26th or as soon as it is sold out.

BOOK YOUR ROOM

Register Today!

Registration includes 1 pass.

FAQs

What is PXUX?

PXUX is an annual conference geared toward anyone who uses the Paytronix platform. Hosted by Paytronix, the event is a gathering of people who are focused on guest engagement, brand growth, and customer retention. Whether you are involved in IT, finance, operations, or marketing, you can expect to learn a thing or two from this unique group of people who will share ideas you can use right away.

When is PXUX happening?

The event will begin on September 18th at 7 a.m. MST and will conclude on September 19th at 4 p.m. MST.  

Where will PXUX 2019 take place?

The conference is being held at Kimpton Hotel Born in Denver, Colorado.

How do I register for the event?

Begin the registration process by clicking on the “Register” button anywhere on this page. After completing the form, you’ll receive a confirmation email with event details. Please book your hotel as soon as possible, as the number of rooms we have reserved is limited.

What is covered in the cost of registration?

The BOGO offer will be extended for the full period of registration. Our early-bird special offers a $100 discount until June 30th, after which the normal rate for each attendee will return to $795. Registration includes entry into the conference and meals. On Wednesday, a delicious selection for breakfast, lunch, dinner, and snacks will be provided. On Thursday, it’s breakfast, lunch, and snacks. The registration does not cover the cost of travel and accommodations. This should be covered by each attendee.

Can I attend one day rather than both days?

We pack both days full of information and fun. Our buy-one, get-one offer allows you to bring a coworker who can likewise stay and bring back valuable information. If you leave early, there is no credit or refund for one day of attendance.

Are meals included in the registration fee?

Yes. On Wednesday, a delicious selection for breakfast, lunch, dinner, and snacks will be provided. On Thursday, it’s breakfast, lunch, and snacks.

We will do our best to accommodate all dietary restrictions. Please indicate your preferences when you complete the registration form.

Are there special hotel rates?

The conference venue, Kimpton Hotel Born, has reserved a block of rooms for a discounted nightly rate of $279 per night, per person, plus tax. Use the Group Code included in the registration confirmation email. The block closes on Monday, August 26th, or as soon as the rooms sell out, so be sure to book early. 

How do I get to PXUX?

The closest airport to the event is Denver International Airport (DIA). The event will begin on September 18th at 7 a.m. MST and will conclude on September 19th at 4 p.m. MST. Travelers can use the rail service known as the A Line to get from the airport to Denver Union Station, and then Kimpton Hotel Born is a three-minute walk from there.

When will the full agenda be available?

We’re constantly adding great content to PXUX, so check this page frequently to see the latest agenda.

I’d like become a PXUX speaker. What do I do next?

We are always looking for dynamic speakers with great stories to tell. Please email the PXUX team at [email protected] and include “PXUX 2019 Speaker” in the subject line. Provide a summary of who you are and the topic on which you’d like to present, and we’ll be sure to reach out to you to discuss further.

If I have a question who can I contact?

We would love to answer any questions you may have. Please call (617) 649-3300 x301 to speak with a member of the PXUX planning team.