convenience store loyalty programs

Competition, declining fuel prices, and tobacco sales are driving many convenience stores and gas stations to learn more about individual customer purchase behavior. Paytronix gives convenience stores the power to learn quickly and make better business decisions. Armed with more customer data, convenience stores are able to create more profitable promotions, bolster prepared food sales, and motivate frequent fuel customers to visit the store.

Paytronix has been helping businesses create customer loyalty through rewards programs and marketing solutions for more than fifteen years. Rewarding customers retain customers – and retaining customers increases sales.

“Now we have a powerful system that can do a while lot more, especially with custom promotions and 1-to-1 marketing. Marketing and loyalty is all about changing behavior, and Paytronix gives us capabilities we've never had. One-to-one offers make guests feel like they're getting a personalized deal. It adds to the brand by making every engagement with Maverik a unique and rewarding adventure."

AARON SIMPSON, CHIEF MARKETING OFFICER
MAVERIK, INC.
“Given that we are on a growth track at Yesway, we were looking for an experienced loyalty program partner that could keep up with us. After a competitive and comprehensive evaluation process, we believe Paytronix is the best choice for Yesway in terms of their platform, their robust reporting and analytics capabilities, and most importantly, their people. We are excited to work with them and deliver a meaningful program for our customers.”

DARRIN SAMAHA, VICE PRESIDENT AND BRAND MANAGER
YESWAY
“The combination of Paytronix's technology, its deep loyalty domain knowledge, and its data insights capabilities has helped the Thorntons Refreshing Rewards program get off to a fast start and exceed our expectations. Paytronix has given us the ability to capitalize on the huge opportunity to increase the visits for existing customers.”

PRESIDENT
THORNTONS, INC.
“It will be much easier to manage the program with the Paytronix platform, to do campaigns and outreach that drive more visits. Paytronix has created a portal where we can input our own promotional criteria and then email Forward Rewards members each month—sharing their rewards points, the number of sweepstakes entries they’ve earned via purchases, to present new offers and more. Our old loyalty program was too difficult to use and had become a bit stale, so we needed to get smarter and more effective with our communications. Paytronix is helping us to do that.”

CHIEF MARKETING OFFICER
FORWARD CORPORATION
“Break Time wanted an experienced loyalty partner that would help us grow. Because Paytronix is focused on loyalty programs, we felt that it was the strongest candidate to do that. We loved the fact that Paytronix believes loyalty should generate revenue.”

JENNIFER BACH, DIRECTOR OF MARKETING AND MERCHANDISING
BREAK TIME

Fast, Reliable Convenience Store Technology

The technology that handles every transaction between your stores and your customers – the point of sale – is at the heart of your customers’ engagement with your brand. We’re invested in ensuring that our integrations deliver a fast, reliable, and rewarding real-time experience for every customer and cashier. With each transaction, your brand quickly learns and can leverage insights to win more visits and more spending – at the pump or in the store.

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Convenience Store Solutions

You wear a million hats – we get that. Our solution set has helped convenience store chains solve some of their most critical marketing challenges. Here are a few you can relate to:

Relationship Marketing Relationship Marketing

Today’s customers seek relationships with their favorite brands. That’s where we come in.

Grow Customer Relationships
Retain Customer Relationships
Win Customers Back
Motivate Frequent Visits
Survey Customers
Segment Customers

You Guys Get Me

Traffic Building Traffic Building

We’re not a crystal ball, but we can help you conjure and predict future sales. Here’s how.

Create Promotions
Send Email Messages
Design a New Program

You Guys Get Me

Amplifying Your Corporate Voice Amplifying Your Corporate Voice

Data tells a fantastic story. We’ll help you get the ‘street cred’ you deserve.

Prepare for Franchisee and Board Meetings
Compare Results to Industry Benchmarks
Answer the question, “Would these customers have come in anyway?”

You Guys Get Me

Making Informed Decisions Making Informed Decisions

Your gut instinct is great – but having the right data on hand makes for fewer sleepless nights.

Uncover Purchase Trends
Test Offers

You Guys Get Me

Today’s customers seek relationships with their favorite brands. That’s where we come in.

Grow Customer Relationships
Retain Customer Relationships
Win Customers Back
Motivate Frequent Visits
Survey Customers
Segment Customers

You Guys Get Me

We’re not a crystal ball, but we can help you conjure and predict future sales. Here’s how.

Create Promotions
Send Email Messages
Design a New Program

You Guys Get Me

Data tells a fantastic story. We’ll help you get the ‘street cred’ you deserve.

Prepare for Franchisee and Board Meetings
Compare Results to Industry Benchmarks
Answer the question, “Would these customers have come in anyway?”

You Guys Get Me

Your gut instinct is great – but having the right data on hand makes for fewer sleepless nights.

Uncover Purchase Trends
Test Offers

You Guys Get Me

Everything we do, whether it’s continuously inventing new features or analyzing data to elicit actionable insight, is centered on the fundamental goal of creating loyal customer behavior.

Essential Building Blocks of Convenience Store Reward Programs

This white paper outlines the essential elements of a successful rewards program. It also delves into more advanced tactics, including layering promotions and leveraging vendor...

Download White Paper

Yesway Drives 45.2% of Its Loyalty Members from the Pump to the Store

Learn how loyalty was embedded in the launch and rapid expansion of the Yesway convenience store brand—driving strategic growth through a unique experience that engages...

Read Case Study

Dos and Don'ts of Rolling Out a Loyalty Program

In this webinar, we will share lessons learned from implementing and rolling out loyalty programs over the past 15 years. Full of information you can...

Watch Webinar

Increase Morning Visits: How to Build a Great Coffee Program

With record in-store sales for 2017 convenience store retailers should be celebrating, but this milestone comes with one big caveat – a decrease in foot...

Watch Webinar