The Loyaltees Awards highlight leading and innovative brands in the restaurant and retail industries. When it comes to incredible guest engagement strategies, this year's winners set a new standard of excellence.

 
 

Target Low-Frequency Customers. Here's How.

Loyalty programs are about rewarding those who love your brand, so shouldn't your program cater to your best customers? Well, only if you want to limit your program's financial benefits.

Watch this webinar "Target Low-Frequency Customers. Here's How." to learn why many brands have it wrong when they think about who their loyalty program should be built for. You'll gain a new perspective on program designa and execution that will help you realize your program's earning potential.

Here's a sample of what you'll get in this 30-minute webinar:

  • What customer segments you should consider when designing and executing a loyalty program.
  • How to attract those segments and keep them active in your program.
  • What small changes you can make to your existing loyalty program to ensure you're engaging the right people.

Enjoy the webinar!

 
Discover How to Drive Incremental Visit and Spend

Pinkberry wanted to create a promotion for its new Pinkbee’s™ low-fat milk ice cream product that would compel loyalty members to act and drive a sales and visit lift over the busy Fourth of July weekend. 

Spoiler alert: Open rates aren't always a good indication of email performance. 

 

Download this Paytronix case study and discover how Pinkberry was able to drive incremental visit and spend.