The Loyaltees Awards highlight leading and innovative brands in the restaurant and retail industries. When it comes to incredible guest engagement strategies, this year's winners set a new standard of excellence.

 
 

Key Measures to Tell That Your Loyalty Program Is on Track

Data analytics expert, Lee Barnes, will share the KPIs program managers should keep in their back pocket. Lee’s back-pocket KPIs will help your team monitor program successes and alert them when the program is heading in the wrong direction.   

Spend 30 minutes with Lee and you’ll learn: 

  • The role of a dashboard and what measures should be included.
  • The key questions you need to be able to answer about your program.
  • Which metrics you can use to track enrollment as the program matures.
  • How to measure the quality or value of newly enrolled guests.
  • How to compare your program’s performance year-on-year, or quarter-on-quarter.


You’ll walk away with a sense of clarity that will help you reach your program goals in 2015 and beyond!   

 
Discover How to Drive Incremental Visit and Spend

Pinkberry wanted to create a promotion for its new Pinkbee’s™ low-fat milk ice cream product that would compel loyalty members to act and drive a sales and visit lift over the busy Fourth of July weekend. 

Spoiler alert: Open rates aren't always a good indication of email performance. 

 

Download this Paytronix case study and discover how Pinkberry was able to drive incremental visit and spend.