The Loyaltees Awards highlight leading and innovative brands in the restaurant and retail industries. When it comes to incredible guest engagement strategies, this year's winners set a new standard of excellence.

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Press Releases

Paytronix Mobile Platform Drives Tavern in the Square to Achieve 15% Loyalty Penetration

Newton, MA June 8, 2017 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Tavern in the Square is the winner of its 2017 Paytronix Loyaltees Award for Mobile Engagment. With half of its Tavern Insider reward program members using mobile apps, the fast-growing local restaurant group has deployed the Paytronix mobile platform to engage millennials and young professionals with targeted campaigns.

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Taco Mac Modernizes Loyalty Program with Paytronix-Powered Brewniversity App

Newton, MA June 8, 2017 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Taco Mac is the winner of its 2017 Paytronix Loyaltees Award for Loyalty Innovation. Taking its loyalty program mobile, while adding new features and benefits for its members, Taco Mac immediately boosted guest registration 400%--with loyalty guests spending 15% more than non-members.

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Paytronix Finds Cultivating Less Frequent Guests Key to Loyalty Program Impact

Newton, MA May 22, 2017 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today explains that targeting low frequency guests is the key to loyalty program impact in its latest brief, “Target low-frequency guests. Here’s why.” Defining critical mass as the point where more than 15 percent of checks can be attributed to the loyalty program, the Paytronix Data Insights report reveals that, as a good program matures, the majority of new members come from low frequency and infrequent guests. This guest segment presents the marketer with the largest opportunity for increasing the number of times these guests visit a brand - resulting in more incremental visits won from competing brands.  

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Uncle Julio’s Drives 50% Increase in Loyalty Registrations by Motivating Competitive Servers with Fun Prizes

Newton, MAMay 9, 2017 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Uncle Julio’s is the winner of its 2017 Paytronix Loyaltees Award for Real Impact. By turning the typical loyalty model upside down, Uncle Julio’s focused upon internal employees with a unique loyalty membership drive that resulted in an average of 2000 new members per store and more than 50% increase in total membership.

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Paytronix Helps Pinkberry® Drive New Product Trials with Measurable Lift and Attribution

Newton, MA – April 25, 2017 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Pinkberry is the winner of its 2017 Paytronix Loyaltees Award for Best Early Adopter of a Paytronix feature. Working with its Paytronix Data Insights Strategist, Pinkberry designed and ran a double points promotion that successfully delivered a measurable lift and attribution for a new product trial.

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Anthony’s Coal Fired Pizza Deploys Paytronix-Powered Rewards and Gift Card Programs

Newton, MA — April 10, 2017 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced today that Anthony’s Coal Fired Pizza has deployed its new Paytronix-powered Coal Fired Club Rewards and Gift Card programs to more than 60 restaurants. The new user-friendly rewards program enables guests to accumulate points with every purchase and earn bigger and better rewards.  

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The Halal Guys‘ Paytronix-Powered Rewards Program Exceeds Registration Expectations In First Two Months

Newton, MAApril 3, 2017 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that The Halal Guys is the winner of its 2017 Paytronix Loyaltees Award for Best Restaurant Loyalty Launch. Launched on November 9, 2016, The Halal Guys’ new Paytronix-powered loyalty program secured 17,000 registered members by the end of the calendar year, accounting for 50,000 transactions with a Rewards card in the first two months.

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Forward Corp. Delivers More Value to Customers & Brand with Paytronix-Powered Rewards Program

Newton, MA – March 22, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Forward Corp. is the winner of its 2017 Paytronix Loyaltees Award for Best Convenience Store Loyalty Launch. Replacing a well-loved 10-year-old program that had essentially fallen behind in technology, the new Forward Rewards program makes it easy for customers to enroll, identify themselves with a telephone number, and begin to earn and accumulate rewards. 

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Paytronix Data Insights Finds Brand Loyalty Established With Fourth Visit

Newton, MAFebruary 16, 2017—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced research from its Data Insights team, which finds that restaurant brand loyalty is established on the fourth visit. Paytronix Data Insights reports that it is 90% likely that those who visit a restaurant for the fourth time will continue to visit on a regular basis, demonstrating brand loyalty.

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Paytronix Deploys its New Pay at the Table Solution to 197 California Pizza Kitchen Locations

Newton, MAFebruary 1, 2017—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced today that California Pizza Kitchen (CPK) has completed a national roll out the software company’s new Pay at the Table mobile solution. The polished casual restaurant brand partnered with Paytronix to develop the Android and iOS applications to enhance the in-restaurant, online ordering and takeout experiences, fully integrated with its award-winning loyalty rewards platform through one easy-to-navigate mobile app experience.  

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HuHot Mongolian Grill Increases Membership 50 Percent With Upgrade to Paytronix Rewards Platform

Newton, MADecember 13, 2016—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that casual restaurant chain HuHot Mongolian Grill has increased reward program membership by 50 percent after only six months on the Paytronix Rewards platform.  Since migrating to Paytronix in June, HuHot also has leveraged the Paytronix toolset to increase member check size by 10 percent over that of nonmembers.   

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Paytronix Data Insights Reveals Key Steps to Bolster Robeks Rewards Program Impact

Newton, MADecember 7, 2016—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that smoothie franchise Robeks won its “Webinar Warrior Showdown” challenge and received a free day of consulting from the Paytronix Data Insights team. The day of consulting netted a set of key program improvements designed to increase the Robeks Rewards program impact. New program enhancements such as putting the Paytronix predictive analytics features to work to boost promotion profitability, strengthening promotion response rates, and deploying new promotions will help drive incremental guest visits and more spend from each member.

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Paytronix Announces Call for Nominations for Third-Annual Loyaltees Awards

Newton, MA – December 6, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that nominations have opened for the 2017 Paytronix Loyaltees Awards. The annual awards program identifies and spotlights the successes of customers leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences. 

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Newton, MA November 21, 2016 Paytronix Data Insights Helps Shari’s Cafe & Pies to Grow Younger Demographic by 30 Percent

Newton, MA — November 21, 2016 —Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that family casual dining restaurant chain Shari’s Cafe & Pies has expanded enrollment of guests 45 and under in its Cafe Club Rewards program by 30 percent with the help of Paytronix Data Insights. By effectively targeting and incentivizing these guests, Paytronix has helped Shari’s increase visit frequency and spend among a much younger demographic.

 

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Newton, MA October 19, 2016 Forward Convenience Stores Modernizes Its Rewards Program With Move to Paytronix Loyalty Platform

Newton, MA — October 19, 2016 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Forward Corporation is moving its Forward Rewards program to the Paytronix Rewards platform in order to improve the ways in which it engages customers at its Forward Convenience Stores. The new Forward Rewards will launch in November across 40 gas and convenience stores in Michigan with plans to later expand the program to Forward Corporation’s restaurant, hotel, home heating oil and retail businesses.

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Newton, MA October 13, 2016 Break Time Introduces Paytronix-powered MyTime Rewards Program

Newton, MA — October 13, 2016 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that MFA Oil’s retail division, Break Time, a chain of convenience stores located in Missouri and Arkansas, will introduce a new Paytronix-powered MyTime Rewards program. Break Time selected the Paytronix Rewards platform for its comprehensive capabilities, including its integration to NCR’s Radiant POS, the rules and wallets engine, campaign center, and messaging tools.

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Newton, MA September 7, 2016 Paytronix Identifies Four Signs Your Loyalty Program Needs to be Updated

Newton, MA — September 7, 2016 — Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today identified the four signs a loyalty program is ready for an upgrade: declining loyalty, gaming the program, franchisee complaints and a conflict with corporate objectives. The third brief in the Paytronix Data Insights series, “Extracting Customer Insights From Big Data,” the new research brief “Is it Time to Change Your Rewards Program?” explains how to evaluate a loyalty program’s effectiveness in meeting the two primary goals of loyalty: driving members to visit more often and to spend more when they visit. 

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Portland, OR August 29, 2016 Chirpify and Paytronix Partner to Socialize Togo’s Loyalty Program

Portland, Ore., August 29, 2016 Today Chirpify, a provider of conversational conversion and social media loyalty solutions, and Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced they have partnered to bring social loyalty to the Togo’s Tribe. Togo's Eateries, LLC, a "West Coast Original" is known for its big, fresh and meaty sandwiches and currently has over 300 locations open or under construction. Togo’s benefits from the combined Chirpify-Paytronix solution by gaining new, valuable data about its social Tribe members, and rewarding them in social media for their engagement and participation with the brand. 

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Newton, MA August 23, 2016 Paytronix Amps Up Customer Experience With Pay At Table And Campaign Center Analytics

Newton, MA — August 23, 2016 Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced upgrades Tuesday to the Paytronix Platform that allow users to amp up both the customer experience and merchant experience. The new capabilities include mobile Pay at the Table, Scoring, Survey Tools, and a new Account Filter user interface. 

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Newton, MA August 16, 2016 Paytronix Expands with New Boston Area Headquarters

Newton, MA – August 16, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced a tripling of the size of its headquarters as it moves into a new space that will accommodate its growth in personnel. Paytronix drives customer engagement, loyalty and mobile marketing solutions for more than 300 restaurant and convenience store chains across the country — helping its customers engage more than 50 million loyal guests, and to grow more than $10 Billion in guest spend.

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Newton, MA June 7, 2016 Paytronix User Experience Meeting to Showcase Best Practices in Customer Engagement

Newton, MA—June 7, 2016—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that PXUX 2016, the second annual Paytronix User Experience meeting, will take place August 24 & 25, 2016, at the Royal Sonesta Boston in Cambridge, MA. The two-day, interactive conference will showcase highly impactful marketing programs as well as a roadmap for the Paytronix Rewards Platform.

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Newton, MA May 31, 2016 Paytronix Research Brief: Why Cannibals Are Killing Your Email Marketing ROI

Newton, MA – May 31, 2016 Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today released the second brief in its Data Insights series, which explains that too often marketers swallow their profits with email campaigns that target “cannibals,” or guests who would have come in anyway. According to the Paytronix research, these blind campaigns inadvertently discount full price sales that would have happened without the offer and, consequently, drive down overall campaign profitability.

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Newton, MA May 17, 2016 Paytronix and Olo Help Restaurant Marketers Get to Know Their Guests

Newton, MA—May 17, 2016—Paytronix Systems, Inc., a leading provider of real-time marketing solutions to restaurants and retailers, and Olo, the leading digital ordering provider, today announced new jointly developed features that  enable restaurant chains to identify customers and transactions within the online ordering transaction then leverage that information via the Paytronix Real Time Guest Engagement Platform to bolster visits and spending with real-time rules, offers and messages. The connection between the two platforms creates a valuable CRM environment from which marketers can leverage guest behavior data to predict future behavior, strengthen guest relationships, and ultimately deliver a greater impact to the chain. 

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Newton, MA April 27, 2016 Paytronix Adds Triggered, Real-Time Surveys to Guest Loyalty Plaform

Newton, MA – April 27, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced a new Paytronix Survey Center that can be used to gather data and build rich customer profiles. The survey responses enhance the marketer’s view of their customers, which in turn drive more relevant promotions and marketing campaigns. Paytronix surveys provide real-time feedback triggered by actions and events such as a specific item purchase, general purchase or reward redemption.

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Newton, MA April 5, 2016 Pie Five Pizza Wins Paytronix Loyaltees Award for Loyalty Innovation

Newton, MA – April 5, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the fifth winner of its 2016 Paytronix Loyaltees Awards: Pie Five Pizza for the Loyalty Innovation award.  The Paytronix Loyaltees is an annual awards program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences.

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Newton, MA March 29, 2016 Which Wich Wins Paytronix Loyaltees Award for Best Loyalty Program Launch

Newton, MA – March 29, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the 4th winner of its 2016 Paytronix Loyaltees Awards. Which Wich® Superior Sandwiches wins the “Best Loyalty Launch” for the successful rollout of a new digital rewards program across 400 franchise restaurants. The Paytronix Loyaltees Awards is an annual program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences.

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Newton, MA March 23, 2016 California Pizza Kitchen Wins Paytronix Loyaltees Mobile Engagement Award

Newton, MA – March 23, 2016 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the third winner of its 2016 Paytronix Loyaltees Awards: California Pizza Kitchen (CPK) for the “Mobile Engagement” demonstrated by the fact that 80% of its Pizza Dough® Rewards members interact with the brand via mobile apps.   The Paytronix Loyaltees Awards is an annual program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences.

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Newton, MA March 22, 2016 Paytronix Partners with Drop Tank to Accelerate Deployment of C-Store Loyalty Programs

Paytronix rewards platform now available for convenience stores 

Newton, MA—March 22, 2016—Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced a partnership with Drop Tank, a leading fuel-reward company, to accelerate the integration of the Paytronix Reward Platform with leading convenience store POS systems. The new integrations with Gilbarco Passport, NCR Radiant and Verifone Commander will help enable c-store chains to benefit from the proven Paytronix-powered rewards platform.

 

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Newton, MA March 15, 2016 Grotto Pizza Wins Paytronix Loyaltees Award for Timely Gift Card Campaign

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the second winner of its 2016 Paytronix Loyaltees Awards: Grotto Pizza, earning Best Gift Card Campaign Award. The Paytronix Loyaltees is an annual awards program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences.

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Newton, MA March 8, 2016 Pizza Ranch Wins Paytronix Loyaltees Real Impact Award

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the first winner of its 2016 Paytronix Loyaltees Awards: Pizza Ranch for the “Real Impact” demonstrated by the 780% ROI achieved with its Black Friday Double-Points Promotion. The Paytronix Loyaltees Awards is an annual program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences.

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Newton, MA February 2, 2016 Paytronix-Powered Pie Five Pizza Rewards Program Targets and Engages Millennials

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that the Pie Five Pizza Circle of Crust loyalty program, which is built on the Paytronix Rewards Platform, has attracted more than 500,000 participants in less than two years and had over 90 percent growth in same-store membership in 2015. 

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Newton, MA January 26, 2016 Zaxby’s Franchising LLC Chooses the Newly Upgraded Paytronix Gift Card Program

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Zaxby’s Franchising LLC chose the software company’s upgraded gift card solution that streamlines reconciliation of gift card activity at the Point of Sale (POS), while adding new capabilities such as a virtual gifting and mobile offerings. The Paytronix Gift Card Program enhancements make it easier for customers to share their loyalty toward a brand through the giving of gift cards, and for finance teams to reconcile sales and redemptions across multiple locations. 

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Newton, MA January 5, 2016 Paytronix Introduces New User Interface and Campaign Center Features

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced a new user interface with both navigation and search capabilities as well as new Campaign Center tools that combine to deliver a real-time marketing engine that generates meaningful business impact. Beyond the improved usability and visual appeal, users will find even more actionable data in the campaign center, multiple substitution parameters in the email tool, and savvy social features in the mobile platform. 

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Newton, MA December 2, 2015 Paytronix Announces Call for Nominations for Second Annual Loyaltees Awards

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that nominations are open for the 2016 Paytronix Loyaltees Awards, an annual program designed to identify and spotlight Paytronix customers who are leveraging the Paytronix Rewards platform to deliver truly innovative and market-defining guest experiences. 

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Newton, MA November 12, 2015 Paytronix Appoints Big Data Expert Tom Harrison to Lead Distributed Data Group

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the appointment of Big Data expert Tom Harrison as head of the company’s Distributed Data Processing (DDP) team. Harrison will be responsible for the unstructured data portion of the Paytronix Rewards Platform as it scales to meet record demand of more than three billion annual transactions.

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Newton, MA August 10, 2015 The Melting Pot Streamlines Gift Card Management for Franchisees with Paytronix

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced today that The Melting Pot Restaurants, Inc., the world’s premier fondue restaurant franchise, has migrated its gift card program to the Paytronix Platform.  The move to Paytronix will allow The Melting Pot to more consistently manage the execution of its gift card program across more than 125 of the franchise’s restaurants. 

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Newton, MA August 4, 2015 National Coney Island Expands Loyalty Membership With Paytronix Promotions and Messaging

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that the National Coney Island restaurant chain has successfully increased guest frequency and spend with its Paytronix-powered Coney Bucks™ rewards program. A July 2014 instant-wins promotion almost doubled new Coney Bucks registrations over the average previous months’ registrations

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Newton, MA July 27, 2015 Paytronix Campaign Center Helps Measure and Improve Loyalty Campaign Performance

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today unveiled the Paytronix Campaign Center, an enhancement to the Paytronix Rewards Platform that enables marketers to determine the effectiveness of their campaigns in five minutes or less.  A combination of campaign tools and statistics, the Paytronix Campaign Center enables marketers to both measure and improve the performance of their loyalty campaigns.  

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Newton, MA July 13, 2015 Elephant Bar Increases Customer Visits with Paytronix Geofencing Campaigns

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that the Elephant Bar restaurant chain has successfully deployed its geofencing capability. These messages compel visits from Elephant Bar Rewards members when they are within a set proximity to a restaurant. In a review of three recent campaigns, Elephant Bar determined that approximately 30% of members visited a restaurant on the day that they received a geofencing message.

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WHICH WICH® LAUNCHES ENHANCED DIGITAL ORDERING EXPERIENCE

Which Wich, the award-winning, international, fast-casual sandwich brand, today announced its partnership with Olo, the leading provider of online and mobile ordering solutions for the restaurant industry. The partnership debuts a new mobile app and digital ordering program, giving loyal fans the option of ordering and customizing their favorite hand-crafted superior sandwiches online via web and smartphone platforms at order.whichwich.comApple’s App Store, and Google Play.

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Newton, MA June 3, 2015 Inaugural Paytronix User Experience Kicks Off in Boston September 23-24, 2015

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the inaugural Paytronix User Experience (PXUX 2015), which will take place September 23-24, 2015 in Boston. More than 250 leading restaurant and retail brands leverage Paytronix for competitive advantage, and PXUX 2015 is the premiere venue to collaborate and learn from the success of industry peers, as well as the experts at Paytronix.

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Chicago, IL May 18, 2015 Paytronix Rewards Platform Expands Mobile Features

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced improvements to its mobile apps that include more home screen functionality, social features, customizable appearance and reporting capabilities. All told, the Paytronix mobile apps enhancements make it easier than ever before for restaurants and retailers to customize their apps while simultaneously making them easier and more compelling for customers to use. 

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Newton, MA April 28, 2015 Grotto Pizza Increases Off-peak Dining With Paytronix-driven Loyalty Program

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Grotto Pizza has leveraged the Paytronix Rewards Platform to successfully implement a multi-tiered loyalty program that enables the family casual dining group to reward year-round diners without heavily discounting seasonal guests. In particular, the “Winter Wednesday” promotion has enabled Grotto Pizza to increase off-season traffic on what was its slowest day of the week by 84%.

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Paytronix Loyaltees Awards Recognizes Five Outstanding Loyalty Programs

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the winners of the 2014 Paytronix Loyaltees Awards, recognizing five innovative loyalty programs for their use of the Paytronix Rewards platform to deliver market-defining guest experiences. Read the full award winner profiles online for insights from each award-winning loyalty program.

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Newton, MA March 30, 2015 Paytronix Adds Advanced Targeting and Loyalty Report Card to Data Insights Program

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced upgrades to its premium Data Insights offering: Advanced Targeting and a Loyalty Report Card. These new capabilities help restaurants and retailers to better segment and influence their customers while also providing a reporting and operational improvement tool for their loyalty programs.

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Newton, MA February 18, 2015 Lettuce Entertain You Selects Paytronix as Its Loyalty Partner

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Chicago-based Lettuce Entertain You Enterprises (LEYE) has moved its 25-year-old Frequent Diner Club loyalty program to the Paytronix Rewards platform. LEYE opted to switch from its long-term loyalty provider because Paytronix offers deep restaurant loyalty domain knowledge and mobile and data analytics capabilities which are essential for transitioning from a card-based to a mobile- loyalty program.

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Thorntons’ Paytronix-Powered Rewards Program Targets One Million Registered Customers in First Seven Months

Program successful at generating extra customer visits and in helping stores and CPGs with category management for promotional items.

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that gasoline and convenience-store chain Thorntons Inc., has met and exceeded its goal of registered customers and now expects one million customers to register with its Paytronix-powered Refreshing Rewards program by the end of Q1 2015. 

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Newton, MA Paytronix Works with NCR to Bring Loyalty Programs to Restaurants

Agreement enables Paytronix Rewards platform to integrate with Aloha POS via NCR Cloud Connect Ecosystem

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced an agreement with NCR Corporation, the global leader in consumer transaction technologies, that enables the Paytronix Rewards platform to integrate with the NCR Aloha POS system via the NCR Cloud Connect ecosystem.

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Newton, MA December 16, 2014 Paytronix Announces Loyaltees Awards to Recognize Guest Engagement

Newton, MA – December 16, 2014 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the Paytronix Loyaltees Awards, a new program designed to identify and spotlight Paytronix customers who are leveraging Paytronix software to deliver truly innovative and market-defining guest experiences.

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Newton, MA December 8, 2014 Paytronix and GAMESCAPE Partner to Integrate Mobile Games with Rewards Platform

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, announced today that it has integrated the GAMESCAPE mobile games platform with the Paytronix Rewards platform to deliver a comprehensive mobile loyalty and game app solution to The Greene Turtle, a 37-unit sports bar and grille chain with locations in Maryland, Delaware, Virginia, Washington, D.C., New York and soon to open in New Jersey. The combined loyalty and game apps, available on Android and iOS platforms, have given The Greene Turtle’s sports enthusiast customers the hottest reason in the industry to repeatedly engage with its app: making sports picks to earn rewards. 

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Newton, MA BBRG Optimizes Guest Loyalty with Paytronix-based Reward Program

Flexible platform enables upscale Italian restaurant group to simultaneously run regional test program geared toward improving its existing national program. 

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that BBRG, the parent company of the BRAVO! Cucina Italiana and BRIO Tuscan Grille restaurants, has launched a new Eat, Repeat, Reward program built on the Paytronix Rewards Platform.  Paytronix also has published a case study, “Bravo Brio Restaurant Group Recalibrates to Reward Guest Frequency,” which is available for download. 

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Boston Pizza Selects Paytronix for MyBP Loyalty Program

Canada’s largest casual dining restaurant chain relies on Paytronix to help create more valuable guest experiences 

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Boston Pizza, Canada’s largest casual dining restaurant chain, has selected the Paytronix Rewards platform as the foundation for its new Boston Pizza MyBP Program. Boston Pizza selected Paytronix because of its deep expertise in casual dining, proven integration with both the POSitouch point of sale system and the ONOSYS online ordering system. 

 

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Paytronix Delivers Loyalty Program to Thorntons Convenience Store Chain

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Thorntons Inc., one of the leading independent gasoline and convenience chains in the U.S., has implemented the Paytronix Loyalty Platform to support its new Refreshing Rewards customer loyalty program across 178 locations. Leveraging the Paytronix loyalty engine enabled the c-store chain to quickly test a variety of elements in a secure, market-focused pilot program and then rapidly roll out the program to all its stores.

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Paytronix Appoints Lee Barnes to Lead Data Insights Team

Paytronix Restaurant and Retail Customers Gain From Lee Barnes' Proven Success; Leverage Big Data to Drive Guest Behavior and Revenue Opportunities

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced the hiring of industry veteran Lee Barnes to head the Company’s Data Insights team. Lee has already begun helping Paytronix’s clients to uncover opportunities for revenue growth through the use of advanced analytics and data tools.

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Shari's Cafe & Pies Launches New Paytronix-Powered Cafe Club Rewards

100-unit chain gets more from its discount line by rewarding loyal guests

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that Shari’s Café & Pies, an Oregon-based chain of 24-hour family restaurants, has launched its new rewards program on the POS-integrated Paytronix Rewards Platform. With its smartphone apps, mobile-friendly guest web pages, and an unmatched promotion and messaging engine, Paytronix enables Shari’s to engage its guests through their mobile devices – compelling them to visit more frequently.

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Newton, MA July 28, 2014 Paytronix Publishes Marketing to Millennials White Paper

NEWTON, MA--(Marketwired - Jul 28, 2014) -Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today published "Marketing to Millennials," a free white paper sharing insights on the buying and loyalty habits of this highly sought-after demographic. The white paper is available for download on the Paytronix homepage.

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Newton, MA June 30, 2014 Paytronix Adds Four More POS Integrations to Accelerate Rewards Program Implementations

NEWTON, MA--(Marketwired - Jun 30, 2014) - Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced that it has expanded its rewards platform with integrations to four additional POS systems, including Par Pixel Point, Digital Dining, tablet-based NorthStar, and the new VeriFone Evolution VX520 terminal. The newly completed integrations complement Paytronix's dozen out-of-the box integrations helping merchants accelerate the rewards program implementation process.

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Newton, MA Paytronix Launches EXPRESS Pilots for Large Multi-Unit Chains

Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants and retailers, today announced a new EXPRESS Pilots program designed specifically to help restaurant and retail chains to quickly create and deploy a new reward program. EXPRESS Pilots leverages Paytronix's out-of-the box features so that enterprise chains can quickly test a variety of elements in a secure, market-focused pilot program; shave months off go-to-market strategies; and significantly reduce costs for program testing.

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Newton, MA May 13, 2014 Paytronix Introduces New Credit Card Insights and Platinum Accelerator

New capabilities help design effective loyalty programs, then create a path to engage and nurture members into high value guests

Newton, MA – May 13, 2014 – Paytronix Systems, Inc., a leading provider of loyalty, gift, comp, and email solutions to restaurants, today announced two additions to its premium Data Insights offering: Credit Card Insights and Platinum AcceleratorSM. These new tools are designed to help restaurants and retailers, analyze and optimize data from disparate sources so they can better design a customer loyalty program and then segment, communicate with members and drive more value from their membership once a program is up and running.

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Newton, MA May 13, 2014 Paytronix Upgrades Mobile, Social and Messaging Features of its Restaurant and Retail Store Rewards Platform

Newton, MA – May 13, 2014 – Paytronix Systems, Inc., a leading provider of reward program solutions to restaurants, today announced major enhancements to the mobile and messaging aspects of its loyalty platform. These enhancements make it easier for restaurants and retailers to reach, understand and engage their guests on smartphones.

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Newton, MA March 24, 2014 Duffy's Sports Grill Adds Mobile and Messaging Capabilities to Paytronix-Powered MVP Loyalty Program

NEWTON, MA--(Marketwired - Mar 24, 2014) -  Paytronix Systems, Inc., a leading provider of loyalty, gift, comp, and email solutions to restaurants, today announced that Duffy's Sports Grill has expanded its Paytronix-powered MVP loyalty program with the addition of mobile check in, mobile sign-up and real-time messaging capabilities. A Paytronix customer since 2010, Duffy's runs a highly successful MVP rewards program that has more than 425,000 active members who drive 70% of the transactions across its 24 casual-dining restaurants in Southern Florida. 

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Newton, MA March 12, 2014 Paytronix President Andrew Robbins to Speak at Loyalty360 and InformationWeek Events

NEWTON, MA--(Marketwired - Mar 12, 2014) - Paytronix Systems, Inc., a leading provider of loyalty, gift and email solutions to restaurants, today announced that Co-Founder and President Andrew Robbins will be a featured speaker at two upcoming events in March -- the 2014 Loyalty Expo, and the InformationWeek Conference.

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Newton, MA February 25, 2014 Paytronix Appoints Jim Thiele as Director of Business Development

NEWTON, MA--(Marketwired - Feb 25, 2014) -  Paytronix Systems, Inc., a leading provider of loyalty, gift, comp, and email solutions to restaurants, today announced that Jim Thiele has been named to the new position of Director of Business Development. Based in Atlanta, Thiele will help drive sales strategies across the company and manage Paytronix sales for the Southeastern United States.

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Newton, MA Paytronix Blows by Two Billion Transactions on the Way to Three Billion

Today, Paytronix Systems, Inc. announced that it has recorded its two-billionth transaction. With 250 restaurant programs compelling guests to create millions of transactions every month, Paytronix will record its three-billionth transaction in 2014. This volume and pace of transactions puts Paytronix in an unrivaled leadership position within the restaurant gift and loyalty space. 

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Newton, MA Real-Time Behavior-Triggered Messaging and Local Store Marketing: Essential Tools for Outstanding Restaurant Marketers

Paytronix Systems, Inc.’s latest software release includes two essential marketing tools for restaurants: Real-Time Behavior-Triggered Messaging and Local Store Marketing. These features bolster an already robust guest messaging toolset that enables restaurant marketers across the country to deploy timely, relevant messages based on their guests’ actual visit and spend activity.

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Waltham, MA March 8, 2013 Loyalty Leader Paytronix Launches Data Insights Team, a CRM Solution for Restaurants

Today, Paytronix Systems, Inc. launches its Data Insights offering under the direction of industry expert JJ Deutschle. Equipped with 10 years of restaurant-industry experience attained from hosting more than 200 loyalty programs, Paytronix is uniquely qualified to offer this comprehensive CRM solution for the restaurant industry. 

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Waltham, MA February 1, 2013 Business Intelligence Tools Added to the Restaurant Industry’s Leading Loyalty Solution

Today, Paytronix Systems, Inc., the restaurant industry’s most innovative loyalty software provider, announced the release of its latest feature, a business intelligence (BI) toolset.

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Waltham, MA April 20, 2011 Papa Gino's, Paytronix, and Open-i Media to Present at the NRA Show 2011

Restaurant loyalty expert Paytronix partners with its client Papa Gino’s / D’Angelo and Open-i Media to present at this year’s National Restaurant Association Show.

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Paytronix Systems Releases Analysis of Optimal Loyalty Program Return

The paper, titled “Optimizing Your Loyalty Program Return,” delves into the interrelationship between reward levels, visits, spend, and membership participation. By creating a mathematical model based upon actual client data, Paytronix reveals profitable loyalty‐program reward zones for successful restaurants.

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BRAVO | BRIO Restaurant Group Inc. Chooses Newly Integrated Paytronix Systems, Inc. and MAGNET Card Services for Virtual Gift Card Sales

Paytronix Systems, Inc. and MAGNET Card Services announce a technical integration of their gift card programs. Together, the firms enable restaurants to sell virtual gift cards online and have gift card balance and redemption activities immediately available in their point-of-sale system. 

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Paytronix Systems and Speedline Announce Integration

Paytronix Systems, Inc. announced a new technology integration with leading pizza point‐of‐sale (POS) software provider SpeedLine Solutions, Inc. SpeedLine and Paytronix now offer new loyalty solutions for pizza and delivery restaurants, beginning with the 300‐unit, New England‐based Papa Gino’s chain.

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ONOSYS Online Ordering Announces Paytronix Integration

ONOSYS, a leading provider of online and mobile ordering technologies for the restaurant industry, announced the integration of the Paytronix Systems, Inc. loyalty program and gift card management system into its software platform.

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Papa Gino’s Launches Loyalty Program with Paytronix Systems

Paytronix Systems, Inc., the technology leader of restaurant loyalty solutions, is pleased to announce the launch of a customer loyalty program for Papa Gino’s, Inc. The program was rolled out across more than 300 Papa Gino’s Pizzeria and D’Angelo Grilled Sandwiches restaurant locations.

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Electronic Loyalty Tools Punch Out Paper Cards

Moe’s Southwest Grill franchisee Neil Solomon was tired of being ripped off by customers redeeming counterfeit paper loyalty cards at his location in Altamonte Springs, Florida. To address the problem, he turned to a program built around text-messaging applications and handheld devices at the point of sale. 

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Focus on Retaining Loyal Guests Instead of Fighting for New Ones

Traditional mass marketing depended on interrupting customers with repeated broadcast messages. Mass marketers relied on “bribes” to sell products when using discount offers. These were the ways to leverage TV, radio, newspapers and other forms of mass media: trumpet a one-size-fits-all message and coax consumers to buy products with coupons.

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